Biestmilch's Seven

Nicht vergessen! Biestmilch Gewinnspiel 2010 hat schon begonnen!

su — Sat, 06 Mar 2010 09:22:17 +0000

Suche Finde Fliege

Wie viele Biester verbergen sich im Birkenwald?

Wenn Sie die Anzahl der Biester richtig gezählt und bei einem Ironman- oder 70.3 Ironman-Rennen einen Slot für Hawaii oder Clearwater bekommen haben, dann nehmen Sie am 18. August 2010 an der Verlosung teil, bei der es 3 Gutscheine im Wert von € 1000,- für die Hawaii-Starter und 3 Gutscheine im Wert von € 500,- für die in Clearwater Startenden zu gewinnen gibt.

Die genauen Teilnahmebedingungen, sowie das Formular zum Ausfüllen finden Sie auf unserer Webseite.

Dieses Suchbild wird sich einmal im Monat ändern. Sie können sich jederzeit daran beteiligen, müssen uns allerdings die Bestätigungs-Email für Ihren Slot zusenden, um einen dieser Gutscheine gewinnen zu können. Wo immer sie sich auf dieser Erde befinden. Sie können mitmachen!

Did you know …, that positive training results are inevitably connected with inflammatory processes and their successful healing?

su — Thu, 04 Mar 2010 21:44:59 +0000

Endurance performance is always accompanied by minute lesions of muscles, tendons, connective tissue and capillaries. These micro traumata are the preconditions that muscles adapt and allow a performance on a higher level. The lesions can apply to muscle cell membranes, single fibers or bundles of fibers. Depending on the dimensions of the lesions muscle pains occur. Tendons and connective tissue suffer from ruptures as well. Small vessels can tear apart.
Micro-lesions happen due to the mechanical forces on the locomotor system, temperature changes within the tissue, disturbances of blood circulation, pH changes and the piling up of oxygen free radicals. The degree of muscle lesions can vary, but it is impossible to avoid, if your goal is to achieve some training effect. Injuries induce the inflammatory process that is the precondition for healing and adaptation of muscles to a higher level of performance. Both are interdependent processes initiated, controlled and performed by the immune system. An intact immune system need 3 to 5 days for the healing of these micro-lesions.
It is definitely a high skill to dose the training load in a way that muscle lesions are not too massive. If you do otherwise you may suffer from DOMS* that is a well known complication of a training overload among elite athletes. Muscle pain is subsequently not caused by excessive lactate production but by inflammatory substances.
If micro-lesions don’t heal due to an impaired immune system and lacking recovery times, then muscle ruptures or injuries of tendons may occur. The consequences may be delayed healing processes and an increased disposition for injuries.
As there are never all muscle fibers activated at a time – recent studies talk of a maximum of 50% in elite athletes – the muscle tissue tolerates overloads comparatively long. Fibers are activated following a sort of rotation principle. Even during one and the same training cycle the activation pattern of fibers changes. For this reason parts of the same muscle have time to regenerate, even if the the muscle as such does not get sufficient time for regeneration.

*delayed onset of muscle soreness

And did you know already…
…, that biestmilch modulates inflammatory processes and therefore influences recovery positively?

Biestmilch (Colostrum) is like an immune serum. It strengthens immunity, but not only in the sense of containing infections. Also other healing processes are fostered, as there are the muscle lesions occurring during training.

Haben Sie gewusst …, dass Trainingserfolge an kleinste Entzündungsprozesse und deren erfolgreiche Heilung gebunden sind?

su — Wed, 03 Mar 2010 13:53:32 +0000

Ausdauerbelastungen gehen immer mit Mikroverletzungen in Muskeln, Sehnen, Bindegewebe und kleinsten Blutgefäßen einher. Diese Minischäden sind eine der Voraussetzungen für die Anpassung des Muskels an ein höheres Leistungsniveau. Die Verletzungen können nur die Muskelzellmembranen, einzelne Fasern oder ganze Faserbündel betreffen. Entsprechend unterschiedlich ausgeprägt sind auftretende Muskelschmerzen. Im Bereich der Sehnen kommt es ebenfalls zu Faserrissen und auch das Bindegewebe ist betroffen. Kleinste Blutgefäße können reissen.
Die Ursachen für diese Mikroschäden sind die mechanische Kräfteinwirkung auf den Bewegungsapparat, Temperaturanstiege bzw. -abfälle im Gewebe, Durchblutungsstörungen, pH-Wertverschiebungen, Anflutung freier Sauerstoffradikale oder/und mangelnde Energiebereitstellung. Das Ausmass des Muskelschadens kann stark variieren, umgehen lässt er sich nicht, will man einen Trainingserfolg haben. Die Verletzungen lösen einen Entzündungsprozess aus, der Vorbedingung für die anschließende Heilung und Anpassung des Muskels an ein höheres Leistungsniveau ist. Beide von einander abhängigen Prozesse werden durch das Immunsystem initiiert, kontrolliert und ausgeführt. Ein intaktes Immunsystem bringt diese Mikroverletzungen innerhalb von 3 bis 5 Tagen zur Ausheilung.
Die Kunst besteht darin die Trainingsbelastung so zu dosieren, dass die Muskelfaserrisse nicht so massiv ausfallen, dass es zu dem unter Leistungssportlern bekannt gefürchteten DOMS* kommt. Auf Deutsch hört sich das viel banaler an, es heisst nämlich Muskelkater. Ein Muskelkater hat also rein gar nichts mit Laktat zu tun, sondern wird durch die Entzündungsprozesse im Muskel ausgelöst.
Wenn die Mikroverletzungen aufgrund eines geschwächten Immunsystems oder wegen mangelnder Regenerationszeit nicht ausheilen, kann es zu einem Muskelrissen oder Sehnenverletzungen kommen. Verzögerte Heilungsprozesse oder Verletzungsanfälligkeit können hier ihre Ursache haben.  Da nie alle Muskelfasern aktiviert werden, neueste Studien sprechen von maximal 50% bei Hochleistungssportlern, toleriert der Muskel Überbelastungen relativ lange. Es werden nach einer Art Rotationsprinzip unterschiedliche Fasern aktiviert. Auch während ein und des selben Belastungszyklus wechselt das aktivierte Fasermuster. So finden Teile des Muskels immer wieder Zeit zur Regeneration, auch wenn man dem Muskel an sich diese Zeit nicht gibt.

*delayed onset of muscle soreness

Und haben Sie auch schon gewusst …
…, dass Biestmilch Entzündungsprozesse moduliert und deshalb die Regeneration positiv beeinflusst?

Biestmilch (Colostrum) ist wie ein Immunserum. Sie stärkt die Immunität, nicht nur wenn es darum geht, Infektionen in Schach zu halten. Auch andere Heilungsprozesse werden unterstützt, so die Heilung der im Rahmen des Trainings auftretenden Muskelverletzungen.

Different minds or function follows form …

su — Thu, 25 Feb 2010 14:50:05 +0000

It just happened to me these days that I was entangled in a weird mess of communication and misunderstanding. Everything around me started boiling, it was amazing how a molehill became a mountain. It is interesting that exactly today I discovered this talk of Temple Grandin on TED, and it helped me to regain some peace in my mind, because I had started doubting myself in a way that was not constructive anymore.

As I see it, one of the major handicaps in communication is that we are jumping to conclusions, that we are concerned about the similarities among us by neglecting, ignoring or even discriminating the differences. We prefer the alliances and condemn the other. I think this is so very wrong and it is so very prejudicial to our interactions with all kind of living beings. Temple Grandin gives a thrilling insight into her autistic mind. We don’t have madness, and we don’t have psychiatric cases in the world, we have a continuum of differently wired minds with different ways of thinking and behavior respectively emerging from these different structures. There are all transitions between visual to pattern to verbal thinking/working minds. Difference thus is not a domain of philosophy and social science only but “hard-wired” natural science.

Since I am working with biestmilch I feel it under my skin everyday what it means to walk on another path because of a mind that ticks the way it does, a mind that forces me to work the way I work … and I am told every other day how I could do better, but I can’t … and I learned to smile regardless

Impressions from Fuerteventura adjacent to our main targets

su — Sun, 21 Feb 2010 13:09:44 +0000

On this canary island our partner Hannes has organized a triathlon training camp. Beside the fact of shooting our athletes, we are promoting biestmilch with a booth at Hannes’ base on Fuerteventura. On Tuesday Fritz, my dear DOP, and myself left for Fuerteventura to collect some footage of our biest athletes, who are currently polishing their bodies for the season. Whenever I am on the road like this I try to find a few short seconds to get off the track and see something else of the place. I have to admit this time these moments were extremely rare. We had only 3 days.

Heavy gusty winds turned the Atlantic into a wild creature

Peaceful coexistence. The dog has got some features of my borders

Typical local restaurant, our refuge on the island

Barren land beyond civilization

Only once electricity broke down

Favorite bakery of all the triathletes on the island

Folge dem Biest auf Facebook, werde ein Fan von Biestmilch …

su — Sun, 14 Feb 2010 07:15:32 +0000

… und gewinne die Spinne. Wer bis zum 3. März 2010 ein Fan von Biestmilch wird, kann die kleine Spinne aus unserer neuen Biest-Sticker-Edition “Can’t have it, stick it” gewinnen. Diese ganz speziellen Sticker finden Sie seit gestern in unserem I-Store.

Biest Sophie mit Fannie im Vordergrund liegend

Die Sticker haben die reale Größe des Motivs. Die Serie basiert auf der Idee von Anna Kasnyik. Sie macht Sticker von all den Dingen, die sie gerne haben möchten, sich aber nicht leisten können, ob aus finanziellen, zeitlichen oder räumlichen Gründen. Ausgenommen sind Menschen.
Wir haben von den Stickern Widgets gestaltet, die Sie unter diesem Link von biestmilch.com gratis herunterladen können. Hier eine Kostprobe:

Biestmilch Brand Ambassadors or where vision and mission meet real life

su — Fri, 12 Feb 2010 10:36:22 +0000

Last weekend we met in our office to discuss our brand ambassador program and outline the concept for the program we are currently implementing. The atmosphere was intense nevertheless relaxed. We were a highly motivated small group of people. Have a look, Fritz made an excellent clip, looks a little bit like a part of an old Edgar Wallace movie.

A short talk with amazing depth !

su — Thu, 11 Feb 2010 09:40:17 +0000

I love short talks, not because I am too lazy to listen to long ones, but because it impresses me if people are able to find images or metaphors respectively that keep what they have to say short and precise. Derek Sivers is a wonderful example of this very rare species. It is not only the shortness which I adore, but I also his view on the world. There is not more to say, listen if you find 2:50 minutes …

Derek Sivers is best known as the founder of CD Baby. A professional musician since 1987, he started CD Baby by accident in 1998 when he was selling his own CD on his website, and friends asked if he could sell theirs, too. CD Baby was the largest seller of independent music on the web, with over $100M in sales for over 150,000 musician clients.

Brand Ambassador kick-off meeting, for Louise, Mark and Pieter in specific !

su — Mon, 08 Feb 2010 09:09:43 +0000

You could definitely call it “a founder’s meeting” for our ambassador program. We were a small group of people who seemed to be cut from the same cloth. And this was really amazing for me, as I had not focused on this aspect when I was contacting the guys whether they want to join our program. On Friday night we went to our favorite Italian restaurant and had lots of fun with quite some red wine. The dynamics of the group seemed promising for the next day.
Saturday morning we met in our office. We were all in a good mood and highly motivated to fill our empty frame with some essential cues for the program. After a brief self-introduction of all participants intense hours of idea exchange followed.

The Group: Reinhard, Karsten, Wolfi, Harry, Mario, Andreas, myself

First of all we mutually agreed upon that everybody’s own life history is essential for getting things to work. Everybody has got a job, private interests, maybe a family, a life in sports and on top of this to put yet another point on the agenda would simply make the program fail. Therefore we tried to extract from everybody’s everyday schedule where biestmilch could fit in without consuming extra energy. We agreed that it needs a certain time of training to get used to the fact that biestmilch is your new everyday companion.

Wolfi, Harry and Mario, and the edge of our baroque styled frame

To support this identification process we shall design a special logo and create other tools making it easier for all of us not to loose the biestmilch track when it comes to the sometimes overwhelming everyday routines again.

Except Reinhard who is a surfer from the bottom of his heart all the guys are involved in triathlon, but beside this life focus there are other territories which matter for them. To be aware of the fact that biestmilch is not only a triathlon thing but got properties that give it a position in its own right in many other situations be it all kinds of health hazards from allergy to tumor or preventive approaches were a another important concern.

The frame with some traces

Networking is one of the essential tools to be successful as an ambassador, and thus recruiting more people is very important. We started to work on a list of potential ambassadors. We also agreed that growth has to start around our current ambassadors and biest athletes. The nodes of the network should be as dense as possible not to loose contact, because the farther the distance the more difficult it is for a signal to arrive unmodified or at least recognizable. In the near future ambassadors, biest athletes and selected stores hopefully form a dense regional network.
Concrete activities were already outlined. Karsten, Wolfi and Mario are working in training camps. They are going to take biestmilch with them and telling its exciting story. Moreover we were discussing activities around triathlon events and triathlon stores.

An important issue was to intertwine all our digital platforms (websites and blogs etc.), to exchange topics on a monthly basis, and present the different views of the group members on the same topic… which could be inspiring for dialog and discussion.

There is still a lot to do and discuss. Our next meeting is planned for April 10, and we hope that our English speaking BA’s find the time to join then.

As we are an Apple community …

su — Fri, 05 Feb 2010 06:38:38 +0000

we join in the hype for the iPad …

Rumors around the iPad: has it got a camera? source: Techcrunch.com

I post today – since long I did not do so – a Rocketboom video. Steve Jobs and Apple making the unnecessary desirable. Have a good Friday.